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Turning Display into Search with Intent Data.

Click-through rates (CTR) for search ads on commercial intent queries can often be hundreds of times higher than the CTR for display ads on a typical Facebook page. What is the explanation for this incredible difference in performance? (more…)

Welcome to the Family: QUISMA Acquires H1 And Takes on the Leading Position in Eastern Europe

Prague - new office of QUISMA Czech Republic and always worth a visit

The QUISMA network gains a new member: Today we can announce that we acquired H1, one of the leading Eastern European search marketing agencies. We gain more than 90 new colleagues at once. Together with our 50 colleagues at our office in Warsaw, QUISMA becomes one of the leading performance marketing agencies in Eastern Europe. This means QUISMA employs more than 300 people at 19 offices in 15 countries. (more…)