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Nicola Pohoralek


Country Manager Vienna

Nicola works at QUISMA as Country Manager for Austria. After studying Natural Sciences and Business Administration, she immediately found her way into online marketing and has been working for clients, advertisers, and agencies for almost 14 years. Since May 2011 she is responsible for the QUISMA office in Austria. She prefers to spend her free time on the back of her horses.

Posts by Nicola Pohoralek:

The Big Reconstruction: Google Shopping is Taking Shape

As discussed in our previous blog post (August 8, 2012) the free traffic source Google Products (formerly known as “Froogle”) is set to morph into a paid for CPC-model called Google Shopping early next year. Google Shopping has already been implemented in the U.S. (on October 17 of this year) and looks like being rolled out in Great Britain, Germany, Japan, Italy, Spain, the Netherlands, Brazil, Australia, and Switzerland in 2013. (more…)

Monday, 3. December 2012 in General Topic

AdMob Integration into Google AdWords

The integration of AdMob into Google AdWords allows advertisers to create campaigns more easily and target them more efficiently. Since the use of mobile has been on the rise for several years, the integration was the logical next step. Every day more than two trillion impressions are generated worldwide via AdMob. In the following article we will show you what benefits arise from the new integration. (more…)

Tuesday, 7. August 2012 in General Topic